You asked for more blonde, and we delivered. While rooted styles have had their moment, our TressAllure community made one thing clear: you want luminous, dimensional blonde from root to tip.
Case closed—she’s blonde!
We’re thrilled to introduce three brand-new non-rooted blonde shades across some of our favorite silhouettes, along with a special spotlight on one of our most beloved styles, Charlotte.
Meet the New Shades
Vintage Blonde: A rich blend of light brown and platinum blonde. It delivers natural depth without feeling heavy—the ultimate timeless blonde.Sunlit Blonde: A warm, golden blonde laced with platinum-silver highlights. It catches the light from every angle for a vibrant, multidimensional finish.Cloud Veil: Our lightest, softest cool blonde. It pairs soft platinum with neutral blonde tones for an airy, elevated look with zero starkness.
Find Your Silhouette
You can find all three non-rooted shades available across a wide range of lengths and cuts:
Charlotte
Charming
Razor Cut
Shag
Flawless Waves
Poised
Brushed Pixie
Ready to experience root-to-tip radiance?
Discover your shade and find your nearest retailer today.